Peter Orum and Midwest Groundcovers began to expand beyond groundcovers in the '70s and now produces a wide array of plants, including Flower Carpet roses.

Midwest Groundcovers has grown to 370 acres in production, including more than 1,400 poly houses.

Peter Orum stands in front of his company's new office complex, completed in 1994.

Midwest Groundcovers began a water recycling system 20 years ago and now virtually all the company's irrigation water comes from retention ponds.

Midwest Groundcovers' delivery service began at the request of one of its original customers.

Pot-in-pot production is one of the newest innovations at Midwest Groundcovers.

Balled-and-burlapped trees are produced at the company's Glenn, Mich., facility.

Dream series roses from Anthony Tesselaar are among Peter Orum's newest offerings.