When I began collecting questions
from retailers last year for this series, it became clear that garden retailers
were mystified by consumer shopping habits. I received so many questions on the
topic, it became the only two-part subject for the series.This
month’s shopping habit questions circled back to the garden center. How do
consumers react to displays? Do they really care about what the store looks
like?
Meet the three panelists answering these questions and more.
Rebecca Albers is an accountant in Orange County, Calif.
She’s a chief financial officer at a software consulting firm, in her mid-40s
and lives in a condo with three continuous patios that could be considered a
small yard.
Julie Walters, 45, owns a personal concierge service
called Girl Friday. She lives with her husband and one child in the Seattle area
on a large wooded lot.
Lois Page, 84, is a retiree living in a small suburban
community outside of San Diego. She lives in the house she and her late husband
purchased 41 years ago. It has a terraced backyard and a smaller front yard
filled with roses and other flowering plants.
Click on a page below to download each article's PDF file.
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